SXSW Interactive can be overwhelming. The hype, the parties, the crowds. It is sometimes difficult to separate the noise from the real insights and connections you are there to make. (Well, some of you are there to make. A lot of you are just there to party and get noticed. That’s OK too.) Every year is different. What you get out of it is different.Continue reading
2012 SXSW Interactive Highlights: Only Giving You the Good Stuff.
I’ve been in Austin for years. It’s kind of embarrassing to admit I’ve never attended the SXSW Interactive Conference. Finally I made it out to one. It far exceeded my expectations. Not everything was a home run. I’d say about half the sessions were either not relevant, had poor chemistry or was too rudimentary to be of any use to me. I had to remind myself that I’ve got almost 20 years in my profession and that I’m not going to hear too much about design that will blow my mind. I focused most of my attention to sessions that were outside my realm of expertise. That made all the difference.Continue reading
Instagram Shots: March
SXSW 2012! More to Come. . .
Very excited today to be attending my first sxsw interactive conference. I’ve lived in Austin for years, but never attended the conference. This year, I’m lucky that my employer is sending me so I’m going to soak up as much excitement, knowledge and good vibes as I can. See you out there and look for a recap here soon.Continue reading